Dear direct marketers: when yo…

  • Dear direct marketers: when you put "personal invitation enclosed" on the outside of an envelope, I translate that as "this is junkmail". #
  • the thing that sucks about the 4a feeding: i’m pretty much guaranteed to still be awake at 5a, and if I’m awake at 5a I’m done sleeping. #
  • also 5a is pretty much the time that a song will start going through my head and not leave. Today: tokyo police club’s your english is good #
  • and as long as I’m posting: i love wordpress upgrades on dreamhost. #
  • Diapers.com and amazon.com seem to bounce back and forth of pampers pricing. I’d prefer to stick with amazon but the lower price is imptnt. #
  • @jeffargast the killer whales? The windows to ipod email syncher? #
  • Awesome: won the free metra ride sweepstakes. I even helped the conductor wake the guy in front of me up so he could check his ticket. Fun! #

“Practice Director, Technical Services” and Other Work Stuff

As I already tweeted, I’ve been promoted at work.  The new title is “Practice Director, Technical Services”.

What does this mean?  Most of the team that was reporting to my boss is now reporting to me.  I’m still reporting to my boss.

The team is really good — they have a great variety of skills, awesome attitudes and pretty much kick ass when it comes to pleasing customers.

I’m really excited about this, but it doesn’t mean a whole lot is going to change on a day to day basis.  I might start sitting in a director’s chair.

In other work news, I was talking to a marketing guy the other day and he was asking me about what makes the job fun.  A big part of it for me is that our industry didn’t exist 10 years ago.  It barely existed 5 years ago.  Many of the tools we use are just out in the last year.

Here’s an interesting article about this emerging industry and the venerable McKinsey’s assessment of it.  Nicholas Carr is hawking a book, sure, but he seems to know what he’s talking about.